Sunday, May 4, 2008

Corporate Mac Attack

The May 12 issue of Business Week Magazine has an interesting cover story titled The Mac in the Gray Flannel Suit. The story discusses how Apple computers are moving into the corporate market and has some interesting stats - here's a few listed:
  • Mac computer sales have risen 51% over last year. This is three time the PC industry rate.
  • Combining Mac, iPod and iPhone, Apple sales have risen from $5.2 billion in 2002 to $24 billion in 2007.
  • Apple stock shares have risen 2,300% over the past 5 years
  • Apple has predicted a 33% second quarter revenue increase, even in the face of economic slowdown.
  • The Yankee Group, after surveying 250 companies, found that 87% have at least one Apple computer in their office. This compares to 48% two years ago.
  • The average price of a Mac is $1,526.
  • The average price of a PC is $963.
Macs are hitting the corporate world for a number of reasons - here's the top 5 according to the Business Week story:
  1. Consumer Clout - more business people are looking at a Mac as a PC alternative.
  2. Snazzy Software - Mac's operating system, OS X, is (according to many) superior to Microsoft Windows in lots of ways. Many also believe OS X is less vulnerable to hackers and viruses.
  3. Web Computing - many believe (including myself) that desktop applications installed on hard drives (like Microsoft Office) will eventually be replaced by applications that run on the web.
  4. Vista Debacle - Only 10% of the corporate world has adopted Windows Vista. This has created an opportunity for Apple.
  5. Recruitment - Mac popularity on campus is rising. 42% of students surveyed by the Student Monitor say they want a Mac. This is up from 8% in 2003.
From an academic perspective I find Number 5, the recruitment item, most interesting. Are our classrooms and labs ready? Eric Well, managing partner for the Student Monitor says "Many of today's technology decision makers will ultimately be replaced by Mac users."

Pick up the latest copy of Business Week Magazine and read the entire article. For all of us in the academic world..... if we haven't yet...... it's time to start looking at including Macs in our curriculum.

No comments:

Post a Comment